Shane Logan on Leading for Social Purpose: A Conversation on Cross-Sector Leadership

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We are delighted to host Shane Logan, CEO of Bryson Charitable Group, Ireland’s leading social enterprises, for an intimate fireside chat on leadership for tackling poverty.

With a career that has taken him from the military and elite sport to senior corporate roles and now to the helm of Ireland’s largest social enterprise, Shane brings a rare practitioner’s perspective on what it means to lead with purpose across radically different environments.

Hosted by Professor André Spicer, Dean of Bayes Business School, this conversation will explore how leadership can be lived and tested on the ground, not just in theory. Drawing on Bryson’s mission to tackle deep poverty and social exclusion, Shane will share insights on how enterprise can drive lasting social change, from refugee support and employability to recycling and energy efficiency.

This event will focus on:

Personal lessons in adaptability from moving between sport, business, and social enterprise
How social enterprise can sustainably address deep poverty and inequality at scale.
The leadership qualities needed to build resilient communities in a time of global uncertainty
This is unique fireside conversation offering candid, story-driven insights from a leader who has “walked the walk” across multiple sectors. Whether you are interested in leadership, social innovation, or tackling deep poverty through enterprise, this discussion offers a unique opportunity to reflect on how personal leadership journeys can shape systemic impact.

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